Michelle Therrien

Michelle has spent more than two decades helping organizations find clarity during moments that matter.

As a communications and brand strategist, she has advised CEOs, founders, and leadership teams through transformation, growth, M&A, reputation challenges, and organizational change, helping businesses align what they believe, say, and do.

Her background spans global advisory firms, publicly traded companies, and enterprise leadership roles across healthcare, financial services, technology, and professional services. But at the center of her work is a simple belief: behind every respected brand is a team of people trying to move important ideas forward and those people are the heartbeat of your organization.

Michelle co-founded Frame to build the kind of partnership she believes every organization deserves—senior-led, thoughtful, collaborative, and deeply invested in the work.

When she’s not helping clients shape narratives and navigate complexity, you can usually find her obsessing over branding, redesigning a room in her head, walking her dog Penny Lane, or spending time on the lake in Northern Wisconsin.

Currently Framing: why authenticity scales better than polish and my home office remodel