Who We Are
Frame is a collective of senior communications, brand, marketing and business leaders who partner closely with organizations to align strategy, storytelling, and execution to create and enhance relevance, trust, and impact.
Our common philosophy is that marketing and communications are not separate from the business — they are central to how organizations lead, grow, and build lasting relationships with the people they serve.
We understand the pressures marketing and communications teams face because we’ve sat in those seats ourselves. There is rarely enough time, collaboration, or support to achieve what’s expected. That is where we come in as an extension of your team. We can support short-term and long-term needs, whether you need a single piece of thought leadership or a communications strategy revamp (or something in between).
Our Team
Michelle Therrien
Advisor | Chicago, IL
Michelle Therrien has spent more than two decades helping organizations find clarity during moments that matter.
As a communications and brand strategist, she has advised CEOs, founders, and leadership teams through transformation, growth, M&A, reputation challenges, and organizational change, helping businesses align what they believe, say, and do.
Her background spans global advisory firms, publicly traded companies, and enterprise leadership roles across healthcare, financial services, technology, and professional services. But at the center of her work is a simple belief: behind every respected brand is a team of people trying to move important ideas forward and those people are the heartbeat of your organization.
Michelle helped build Frame to create the kind of partnership she believes every organization deserves—senior-led, thoughtful, collaborative, and deeply invested in the work.
Currently Framing: why authenticity scales better than polish and my home office remodel
Stacy Drumtra
Founder | Chicago, IL
For more than two decades, Stacy Drumtra has helped leaders build brands and reputations that earn trust, strengthen organizational cultures, and fuel growth.
As a global marketing and communications executive, she has advised boards, CEOs, and executive teams on communications, reputation, and business strategy, helping leaders navigate complexity, build trust, and position their organizations for long-term success. She believes brand and reputation are more than communications tools – they are strategic business assets that influence how organizations lead, compete, and grow.
Her experience spans professional services, executive search, insurance, financial services, healthcare, and telecommunications.
Stacy co-founded Frame because she believes more organizations should have access to strategic communications and brand counsel that is practical, business-focused, and grounded in trust.
Currently framing how to revive the art of conversation and also a family heirloom recipe.
For more than 20 years, Amadeu Porto has helped global organizations turn marketing strategy into business growth, with specialized expertise in Latin America's fast-moving markets. As a marketing executive, he has partnered with C-suite and senior leadership teams through product launches, market entry, digital transformation, and periods of rapid growth, translating global strategy and business goals into regional execution and sustained results. He believes marketing and communications work best when the function is built alongside the business.
His experience spans financial services, media, technology, agency, executive search and professional services. Underneath the platforms and the P&Ls, there is a consistent thread: helping teams align what a brand promises with what the business can actually deliver digitally.
When he's not helping clients navigate through challenges and innovation, you can find him working out, spending time with his family, or deep into a playlist that ranges from indie rock to electronic and modern Brazilian music.
Currently Framing: how discipline off the clock, combined with digital-first rigor, can shape better decision-making.
Founder | São Paulo, Brazil
Amadeu Porto